Dedication
Driving personal growth and strength in the community through fitness.
Our Why
We lead with positive energy and pride, fuelled by our love for fitness and the meaningful impact it has.
Our Who
We’re a community where everyone feels uplifted and empowered, with our members’ success at the heart of everything we do.
Our How
We hold ourselves to high standards, with every experience reflecting our values and commitment to excellence.
Our mission
Satisfied, confident members and a bullet-proof team culture.
During a workout in 2014,
Two gym buddies, AJ and Matt, had the bright idea to start their own gym. Ten years, three gyms, nearly 20 staff, and countless meaningful connections and members later, Strength Nation is now a thriving hub of positivity and purpose.
We provide a warm, personal experience for members, with ongoing support, a large selection of the highest quality exercise equipment, personalised programmes, a wide variety of free classes, sauna and cold plunge facilities, and the most welcoming gym atmosphere you’ll ever experience.
Our story
Humble Beginnings
In July 2015, Strength Nation opened its doors in Greytown, Wairarapa. From open to close every day, Matt and AJ were at the gym, dedicated to providing top-quality fitness services and facilities to the community.
Part Two
Building a Community
For the next two years, Matt and AJ poured their energy into connecting with the community and building a loyal membership base. In time, they welcomed their first employee, Nicole. Recognising the gym’s potential, and with help, the trio began converting an old leather factory in Carterton into a new, larger facility.
Part Three
A New Chapter
After three and a half years of unforgettable memories, Strength Nation bid farewell to its debut location. The move to Carterton marked a new chapter, offering greater opportunities for their growing community. Despite the challenges of the first lockdown, the gym continued to thrive, staying true to its commitment to providing an exceptional gym experience.
Part Four
Expanding Horizons
In 2022, Strength Nation introduced “Fit for Life” classes, catering to the older generation with affordable rates and gentle, social sessions focused on balance, strength, flexibility, and confidence. “Mumfit Classes” and discounted Mum memberships were introduced, helping new and soon-to-be mothers feel comfortable and confident enough to exercise.
Part Five
A Growing Family
Over the years, Strength Nation has grown, encompassing two new locations in Masterton and Cambridge, and more talented trainers joined the team, all sharing the vision of delivering the best gym experience.
Meet the Cambridge team
Meet the Carterton team
Meet the Masterton team
Community & Member Success Stories
Ollie
If you’re thinking of joining a gym in Carterton, I highly recommend Strength Nation. The environment is supportive, friendly, and motivating. The gym is always spotless, and the people who train here all share the same positive mindset. Jake and Rachel are always ready to offer a spot or give tips, without ever making you feel judged or out of place.
Alicia Devenish
Such friendly, welcoming staff with such an amazing environment. It has a variety of classes and times, I have been going for about a year now and love that no class is ever the same. Highly recommend this gym.
Naomi Carter
Love love love Strength Nation Cambridge. The renovations and new equipment are amazing. The gym is always so clean and tidy. The classes are fantastic and always super fun with brilliant knowledge teachers! And all the staff are so welcoming and supportive.
Karl Dougherty
Fantastic gym, great contract options, brand spanking new equipment. Cam and Jake set me up with a comprehensive training plan and helped me tweak it over time, and I’ve felt and seen the results I wanted, and more. Thanks a million team, keep up the awesome mahi!
Emma Davison
Great atmosphere and gym equipment. The staff are very accommodating and knowledgeable. I started at the mum fit classes with my newborn and am now going regularly to other classes. I have learnt so much from the team and have made some incredible friends.
Debbie M
Highly recommend this incredibly welcoming gym. Cam and his team are so warm, always smiling and ready for a joke. As a first timer at 45 I was so nervous to enter the gym but they made it a breeze and I’m so glad I joined. It really is such a great atmosphere, I cannot recommend them enough
Dan & Teagan Turner
If you’re thinking about starting at a new gym in the Wairarapa, you have to check out Strength Nation. With two convenient locations, top-notch trainers, and a range of classes, and high-quality equipment, it’s the perfect place to work on your fitness goals. I also really appreciate how clean and well-maintained the gym is.
Meg Speirs
The trainers are incredibly knowledgeable and approachable, always ready to guide and motivate. The classes are varied and dynamic, keeping every session fresh and engaging. Plus, the community is full of good people, and the vibe is always positive and welcoming. It’s the perfect place to stay fit and have fun!
Till Schlee
Great local gym with very fair pricing, and no sign-up or entry fee, which is a big plus. The space is clean, the equipment is well-maintained, and the staff are friendly. There are two saunas, an ice bath, and a dedicated CrossFit room which is impressive for a local spot. Highly recommend!